Have you ever tried writing a press release? They appear daunting sometimes — even to the most seasoned writer. If you’re anything like me you probably get nervous with the “less is more” approach when it comes to writing.
When writing a press release, brevity and a call to action are very important and there’s no room for fluff. Basically, writing a press release requires a certain level of skill that challenges you to:
- Use a specific format that most press releases follow.
- State the facts in a brief but effective way.
- Promote the press release.
While press release writing may be different from writing articles or blogs, there’s no reason that you can’t compose a successful press release that can get your business, event, or website more publicity.
So before you get started — here are the 3 best tips to properly write and distribute a press release. [Read more…]