In 2004, we (Jim Walczak and Lynnette Walczak) started The Fun Times Guide as a simple “fun” blog — mostly just for our friends and family to see what we were up to, places we had traveled, and clever ways we had found to save time and money doing everyday things. Initially, the site was filled with lots of fun pictures and little-known facts. You know, things that make you go “Hmmm….” As our readership rapidly increased, we soon realized that there were lots more people — way beyond our friends and family — who were interested in the same things we were! So we changed directions a bit and took The Fun Times Guide from a personal blog to a website that covered a lot of different topics. The information was based on unique things that we experienced or learned firsthand — from customer service issues, to purchasing decisions, to breeds of dogs, to frugal money-saving ideas.
Ezoic’s advanced targeting enables you to target the exact audience you are looking for across any website on our platform. Publishers can choose to target things like Google Organic Search, location, browser, device, cities, states, returning visitors, new visitors, and much more. Publishers can easily get insight into their audiences with in-depth analytics and use that data to target specific audiences.
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Ezoic’s advanced segmentation allows direct advertisers to target website visitors to thefuntimesguide.com, based on the type of technology they are using to browse the website.
Ezoic is a powerful machine-learning platform that can deliver viewable, high-quality ads at scale across a network of trusted publishers. Ezoic uses artificial intelligence to dynamically control ad locations, sizes, colors, types, and more, and adapts in real-time to individual visitor preferences, i.e, need more 970x260's in Sweden? Ezoic can adapt existing placements to meet those needs. This technology provides websites with a higher CTR, click quality, and viewability based on present demographics and look-alike user behavior. Ezoic optimizes for user experience and revenue simultaneously through artificial intelligence, ensuring that users aren’t experiencing websites filled with ads and creating ad blindness, which ultimately earns publishers less money. Ezoic contains thousands of diverse publishers on our platform, which allows us to cover almost every category and vertical for advertisers.
Target ad placements with 70% or greater average viewability.
Focus on ad placements with high click-through rates.
Target ad placements on pages with high level of user engagement scores.
Customized for your individual ad targeting needs.