According to Hallmark (January 2007), here's what people are doing this year for Valentine's Day...
Top Ways To Celebrate Valentine's Day
Greeting Cards - 65%
Date Night - 44%
Candy - 38%
Flowers - 32%
Gift Cards - 29%
Plush - 21%
Other Gifts - 17%
Perfume/Cologne - 12%
Jewelry - 11%
Hallmark cites their sources as: Hallmark, Retail Industry Leaders Association, National Retail Federation.
UPDATE: Hallmark has updated their Valentine's Day fun facts page.
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